IT personnel are an integral part of businesses and are instrumental in making sure processes run smoothly by monitoring and ensuring the health of the company’s networks and applications. Until recently, IT professionals primarily performed an internal role, providing services to employees but having little to do with external, customer-facing assignments.
However, that dynamic is changing. As network functions become more integrated with customer-service functions, companies must ensure their IT teams are ready and able to provide customer-facing IT functions. Attracting and retaining IT personnel who can deliver both the critical internal IT service and the customer-facing services necessary in today’s environment can offer a competitive advantage.
Break Away From the Typical IT Mold
When looking for IT personnel who will work well in customer-facing processes, consider candidates who deviate from the typical IT stereotype. IT personnel tend to be introverted and more comfortable working with code than with people.
When identifying internal or external candidates for customer-focused IT roles, seek a different personality type than the typical IT employee. Consider candidates with different skills and personalities that can expand the IT team’s capabilities. Outgoing, passionate, socially focused people will typically function better in customer-centric roles than quiet, shy individuals.
To identify and attract such candidates, examine hiring processes and develop a strategy for meeting the company’s core customer-service requirements. It’s important to show candidates how their contributions will be valued and offer flexibility and opportunities to grow and advance.
Offer Customer-Focused Opportunities
Many IT departments have adopted systems that streamline interactions with the IT department but also tend to eliminate interpersonal interactions that are critical in customer-focused processes.
In order to regain customer-facing skills, companies can offer opportunities for internal IT employees to interact with customers. This might mean visiting customer operations or shadowing customer-facing employees. In addition to sharpening customer-service skills, such opportunities can help IT staff better understand customer needs, requirements, and the relation to the company’s IT systems.
Address Company Culture
While attracting and training customer-focused employees is important, making sure the company’s culture and reputation reflects strong customer-centric values is also critical. Potential candidates are likely to be attracted to companies that are stable, innovative, and willing to take risks. Clearly demonstrating how employee contributions affect customers can motivate candidates to become a part of the team.
Customer-service values should not just be presented to outside candidates but be embraced by internal IT teams, contractors, and business partners. Emphasize the value of both the internal and external customer as well as the critical role the IT team plays in both areas.
Finding, hiring, training, and retaining IT personnel capable of providing traditional internal IT services and customer-facing interactions is a likely key to success. For a successful and long-term fit, companies must not only find the right candidate for the job, but also demonstrate why they should want to be part of the company.
When it comes to deploying security in a virtual environment, some industry professionals draw a blank–or, worse, they think that it’s necessary to replace existing physical security protocols with virtual substitutes. This is not true.
In fact, the best approach to use when viewing virtual security is a logical one. Consider this: A jewelry store owner who expands the physical location or who opens a new facility would not try to use his/her current security force to protect the new location, nor would the owner secure the new location by trying to stretch the current security force between two facilities and simply hope that the depleted resources will cover the need. Both sites need to be secure.
Considering the current, overwhelming surge in virtual as-a-service solutions, knowing how and when to apply virtual security measures like firewalls has become a crucial consideration for businesses. This is especially due to the fact that according to industry specialists, over one-fifth of all VPN (virtual private network) security will be deployed in a virtual format by the end of the year.
Companies already understand the flexibility and cost-saving advantages of moving information and even key infrastructure to the cloud (hence, the rapid growth). That said, virtual security protocols should not be an either/or dilemma; they should be employed in a layered defense. The physical systems already in place should be supported with virtual firewalls—not replaced with them—depending on the level of the workload requirements.
The reasons for this layered defense are abundant. Not only does it secure the virtual aspects of the data system, but the same ease of alteration and on-demand access that is available in a virtual environment is accessible with virtual firewalls. Companies can adjust deployment according to specific needs, which allows them to better control financial commitments.
The issue of deployment confusion has been discussed at length by industry experts. Keeping pace with the rapidly expanding network services available in a virtual environment means finding ways to secure that activity from threats.
Therefore, deployment should depend on the same workload and accessibility requirements that have determined the current physical security measures.
Notably, there are two basic types of virtual firewalls:
- Introspective: This type resides within the hypervisor side of each virtual NIC (network interface card). Although it offers a well-managed way to keep virtual machines protected, it is limited in availability at this time.
- Edge: This is the most common form of virtual firewalls. These reside between two or more virtual portgroups or switches. The beneficial aspect of this type of virtual security is that companies can deploy them at the “edge” of their data center or between trust zones in a cloud environment, depending on their workload and throughput activity.
Rules of the Game
In general, there are three fundamental rules when it comes to adding virtual security services to a network:
- Deploy virtual firewalls to enhance the depth of network safety in conjunction with the physical securities already in place.
- Know the specifications of a virtual firewall. (The specs for physical firewalls are outlined; virtual ones should be outlined, too.)
- Don’t limit virtual security to one type (or breed) of firewall. (Requirements play an essential role in the types and amount of firewall protection needed for a network.)
With the changing environment of virtual services, companies can discover the best means of keeping their networks secure by incorporating virtual security protocols. The investment is well worth it when the risks are considered, and the faster, more adaptive role that these protocols play can make a huge difference in security compliance.